CELEBRATE HAWAII’S TOP MARKETERS THURSDAY APRIL 5, 2018 AT THE PRINCE WAIKIKI

JUDGING CRITERIA

Submissions are open to all Hawaii-based businesses, organizations or professionals. It is NOT limited to AMA members. To be eligible, the major portion of an entry’s project work must have been implemented in 2017.

GOALS & OBJECTIVES (20 Points)

Describe the main goal of the marketing campaign/project. What objectives were established to meet the challenge or address the situation?

STRATEGY (25 Points)

What was your strategy for achieving the objectives?

TACTICS (25 Points)

What were the individual tactics involved in carrying out your strategy?

RESULTS (30 Points)

What were the results toward achieving the objectives? Please provide quantifiable results.

ENTRY DEADLINES

Submissions are open to all Hawaii-based businesses, organizations or professionals. It is NOT limited to AMA members.

early: MONDAY, JAN 22, 2018

final: EXTENDED to TUESDAY, FEB 6, 2018

WEDNESDAY, JAN 31, 2018

ENTRY FEES

There are no entry fees for the Lifetime Achievement and Young Marketeer of the Year award categories.

Entry fees will be invoiced to the contact name/organization provided on the entry form. Payment must be submitted via credit card. Non-payment of the entry fee by the final deadline will result in disqualification of the entry form from judging.

early: MEMBER – $30 | NON-MEMBER – $45

final: MEMBER – $40 | NON-MEMBER – $55

PAST WINNERS

In its 41 years, the Hawaii Marketer of the Year has recognized notable companies including Aloha Petroleum, Ltd., Foodland Farms, Hawaiian Airlines, Hospice Hawaii, and Hawai‘i Catholic Schools. Will you be next?

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