Marketing Facelift: Rebranding in Today’s Climate

JANUARY 24, 2018

About this event

Join AMA Hawaii for its first event of 2018! We will hear from companies like Bank of Hawaii and the Prince Waikiki Hotel, who have recently undergone a marketing facelift. Whether it’s the way they communicate with their customers or the redesign of its facilities, these companies will speak to the reasons for rebranding, challenges of this process and effects they’ve seen thus far as a result of the rebrand.

Featured speakers

  • Susan Ing, Senior Executive Vice President and Chief Marketing Officer of Bank of Hawaii
  • Malia Wisch, Senior Designer at Wall to Wall on behalf of Prince Waikiki Hotel
  • Breana Grosz, Marketing Director of International Market Place
  • Brian Soma, Corporate Director of Sales and Marketing of Prince Waikiki Hotel- Prince Resorts Hawaii

Moderated by Ryan Kalei Tsuji, President and CEO of RKT Media

Date & Time

Wed, January 24, 2018
12:00 PM – 2:00 PM HST


Bank of Hawaii Main Branch – Surf Rider Room
111 S King Street
Honolulu, HI 96813

This event has ended.