Join AMA Hawaii for its first event of 2018! We will hear from companies like Bank of Hawaii and the Prince Waikiki Hotel, who have recently undergone a marketing facelift. Whether it’s the way they communicate with their customers or the redesign of its facilities, these companies will speak to the reasons for rebranding, challenges of this process and effects they’ve seen thus far as a result of the rebrand.
Susan Ing, Senior Executive Vice President and Chief Marketing Officer of Bank of Hawaii
Malia Wisch, Senior Designer at Wall to Wall on behalf of Prince Waikiki Hotel
Breana Grosz, Marketing Director of International Market Place
Brian Soma, Corporate Director of Sales and Marketing of Prince Waikiki Hotel- Prince Resorts Hawaii
Moderated by Ryan Kalei Tsuji, President and CEO of RKT Media
The evolution of digital media, more specifically imagery-based social platforms such as Instagram and the constant improvements to camera phones, has created a food culture that demands that food not...